Last updated on July 28, 2023 Have you ever wondered what makes unboxing so popular these days? People tend to record and post it online. It has something to do with emotions. Remember how excited you were to open those gifts under the Christmas tree? How about the time you received a gift on your birthday? How did you feel while unboxing them? That was the same kind of excitement people had in common when a parcel arrived on the doorstep. The waiting, anticipation, and excitement about the product are so vivid. Since unboxing has become the trend, customers can see a glimpse of an idea about the product. Business owners are now taking the next step in their branding and packaging. You should never ignore this strategy in your marketing approach. On Youtube alone, around 90,000 people type "unboxing" every month. If your customer loves what they see, they will surely do the unboxing video, which is a good advertisement for your product. See the tips below on how to give your customer a fun experience while unboxing the product: Customize Your Branded Packaging Having the best product wrap in lousy packaging loses its value? Why? Because it shows that you did not make an effort to stay consistent. You have to win the first impression of the customers by helping them unbox happiness. Pay attention to your branded packaging and customize it. Do not forget to put your business logo and other elements to boost your brand presence. Incorporate Custom Stickers Do not bore your customers by sending them plain and boring product packaging. Or else, they will not make repeat business with you but instead, go to your competitors. You can incorporate custom printed stickers to add beauty to your product packaging. Stickers are flexible to use and affordable. It makes your packaging more personalized because you take the time to present the product nicely. Include Coupon Discount or Exclusive Offer Including coupon discounts on your packaging thrills the customer and may do repeat business. You give them good value for going the extra mile to make them feel valued and surprised. And if you have an upcoming sale, advertise it with a promotional sticker to entice your customers to purchase again. It makes the unboxing experience a bit fun and exciting, which is also valuable for your business. |